Jacando
Jacando’s HR cloud software simplifies HR processes with a seamless approach, while its revamped brand and website feature a fresh design language and a new logo.
A unique web and brand appearance that portrays jacando’s company philosophy & core value: “With heart and mind.”
From multiple explorations, we selected a visual style in a light tonality that incorporates carefully chosen colors, along with inviting
visuals and digitalized patterns such as glassmorphism, enriched with layouts emphasizing depth and contrast.
A standout presence in the SaaS and HR tools market.
Pinpointing the target audience is vital, especially within the HR industry. To address their needs, we showcased the benefits of our product and our distinctive problem-solving method. Through wireframes, visuals, and prototypes, we gradually developed a guiding vision to strive for. In the design process, our team leveraged innovative web design techniques, blending creativity with functionality.
Digital brand elements are meticulously created to deliver a trust-conveying appearance through typography, visual patterns, and logo design.
